“
I loved working with Bang Media for my BFCM campaign, and the results showed In the 7 years of Kus, this BFCM sale was the biggest and best to date.
”
Elevating a vibrant hair care brand with a refreshed identity, high-converting website, and standout social campaign.
A packaging-led rebrand with a conversion-ready website and a social launch that turned heads
Kus & Co had a clear goal to elevate their haircare label. We began at the roots, with a new logo which smoothly expanded into packaging, social-media-worthy content, and online campaigns.
The packaging was a core focus for this rebrand. Fresh, minimalist aesthetics, with flowing line work and soft tones created a premium yet approachable vibe, resulting in an instantly recognisable product - both on-shelf and online.
From streamlined UX to social buzz, the rebrand came to life across every touchpoint
Tailored to suit the new aesthetics of the brand, the website redesign involved a user-focused store update. From menus, to product pages and photography, everything was updated to enhance the customer journey.
To celebrate the launch, we produced a social campaign which revealed the new packaging and showcased Kus & Co through bold visuals and benefit-oriented messaging. The campaign drove enthusiastic traffic to the new site, sparking engagement across all channels.
“
I loved working with Bang Media for my BFCM campaign, and the results showed In the 7 years of Kus, this BFCM sale was the biggest and best to date.
”
Cassy Perrin
Founder
–
Kus Culture Hair Care
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