Digital marketing KPIs: Which should you be focusing on?
For anybody new to digital marketing, the idea of analysing KPIs or ‘Key Performance Indicators’ can be overwhelming.
So, what is Destination Marketing?
Destination Marketing (or the ‘marketing of a place’) is a form of marketing in which a destination is
What is microblogging?
Microblogging (Noun) The activity or practice of making short, frequent posts to microblog. Microblogs are concise (300
What is SEO?
If you’ve ever Googled ‘How do I market my business online’, you’ve probably been bombarded by over technical
Common mistakes small businesses make with social media marketing
Social media marketing has been a game changer for small businesses in the 21st century, but are you
Generational marketing. What is it and why is it important?
Generational marketing is an approach to product development, management of customer relations, communication, and marketing that recognises different
7 ways to boost engagement on social media
So you’ve probably heard that the best way to gain followers on your business social media platforms is
What is influencer marketing and how can I use it for my business?
You may have heard of influencer marketing, but do you know what it is or what it has
The 5 R’s to help maximise your social content!
When constructing and sharing fresh content for your website or social media platforms, there are five very important